What’s Up then….
The First Fashion Awards, presented by DearGuest Co., mark the company’s fifth official awards ceremony. Founded in 1999, DearGuest launched its events division in 2002 with the pioneering DG Awards, the first red-carpet event of its kind recognizing the best achievements of the year. Six years later, the company introduced its second major ceremony, the Middle East Music Awards, dedicated to honoring excellence in the regional music industry. In 2015, DearGuest expanded further with the Arabian Cinema Awards, inspired by the concept of the Oscars but tailored to celebrate achievements in Arab cinema. In 2020, the company successfully launched the Egyptian Football Awards, which quickly gained the same high reputation as its previous events. Today, the time has come to introduce the newest addition to this prestigious lineup: the DearGuest Fashion Awards.
Awarding TOP
Egyptian & International Designers
DESIGNER
OF THE YEAR
CELEBRITY DRESS
OF THE YEAR ـــــــــــــــــــــــ
OF THE YEAR
BAGS BRAND
Special Recognition Award
Special Recognition Award
recognizes years of Fashion Trust
AVANTE GUARD AWARD
This award recognizes a designer at the forefront of a new wave in fashion. The recipient will have demonstrated visionary creativity, cultural leadership, or global influence, playing a pivotal role in shaping the future of the industry.
Outstanding
Achievement Award
The Special Recognition Award honours outstanding contribution to the fashion industry.
MODEL
OF THE YEAR
This award recognizes a model whose impact over the past 12 months has significantly shaped the industry. With an influence that extends beyond the runway, the Model of the Year has demonstrated exceptional achievement and made an outstanding contribution to the world of fashion.
Jewellery Brand of theYear
JEWELLERIES
Showroom
of the Year
PERFUMES OF THE YEAR
